Overview:
Skills and Competencies:
Diversity & Inclusion
Future Leaders
Partner Degree Program & Tuition Reimbursement
About Keypath Education’s Canada Office:
About Keypath Education:
Manager, Paid Media – Toronto
Keypath Education is currently looking for a Manager of Paid Media to join our team!
As part of Keypath’s NA/UK Paid Media team, the Manager, Paid Media, will lead a team that plans and manages Paid Search, Paid Social, and Display campaigns across our partner portfolio. We are looking for someone who enjoys leading a team, who is passionate about marketing, and can act as a thought leader on how we use Paid Media. The Paid Media Team is part of a fast-paced, high visibility, and high demand marketing team. As such, strong project management, relationship building, and communication skills are a must.
Responsibilities:
Responsibilities Include, But Are Not Limited To:
- Team management
- Be the first point of contact for all queries within your team
- Actively monitor and engage with team members having trouble achieving performance metrics
- Identify knowledge gaps and provide specific trainings to address
- Identify process gaps and create documentation to standardize the way our teams operate
- Review all strategy docs and testing frameworks
- New business projections
- Monthly billing/accruals/invoices
- New partner launches
- Minimal partner management
Qualifications:
Required Skillsets
For this role you must have the below:
- 2-3 years of direct or indirect people management experience
- Great conflict resolution and able to have those ‘hard conversations’ when required
- You solve an employee’s problems today, but you also anticipate the problems of tomorrow
- Meticulously organized and a great communicator
- 3+ years’ experience with Google Ads, Facebook Ads, LinkedIn Ads
- 2+ years’ experience with Google Analytics
- Inherently analytical and able to tell a story with data
Skills and Competencies:
- Excellent written and oral communication skills
- Excellent attention to detail
- Proofreading skills
- A critical thinker
- Curious and confident to ask questions and learn quickly
- Ability to manage conflicting priorities and multiple tasks
- Team player
- Always demonstrate the Keypath values – Commitment, Collaboration, Innovation and Lifelong Learning
Benefits:
Keypath Education provides comprehensive and competitive health, dental, vision, pharmaceutical, travel, life, and disability benefits for all Keypathers, including above-market allowances for all paramedical coverage. We also offer an employee and family assistance program (EAP) where dedicated resources and a helpline are available to our team.
Additional benefits include:
- RRSP company matching
- Generous paid leave policies
- Summer Flex/Family Flex days
- Work from home policy
- Volunteer time off
- On-site gym access
- Stocked kitchen, games area, library
Professional Development Programs:
Diversity & Inclusion
Our differences are our greatest strength and result in better business. But this is simply an outcome of what is fundamental to who we are and what we believe in – diversity and inclusion. Visit our D&I section on our website to learn more.
Future Leaders
At Keypath, we are passionate about training and developing our team and offer Keypathers the opportunity to apply for our Future Leaders program twice a year to build or further develop their leadership skills within the company with the hopes of securing managerial and leadership positions.
Partner Degree Program & Tuition Reimbursement
One of our values is to Be a Lifelong Learner. To support you and your goals, we provide Keypathers the opportunity to enroll in one of our partner degree program and receive a degree for free. If you would prefer to take a program at another institution, we offer a tuition reimbursement to support your growth and development.
About Keypath Education’s Canada Office:
Our Canada office is based in Toronto and is home to more than 60 full-time employees. We gather teams of experts from marketing, instructional design, web development, finance and student service backgrounds across the Toronto region to support university partners in Canada and around the world, all from Toronto.
Certified as a Great Place to Work, our Toronto office is passionate about supporting our communities and philanthropic efforts that align with our company mission. We enjoy celebrating together with company sponsored outings and value time off to reflect, recharge and prioritize the wellbeing of all Keypathers.
About Keypath Education:
Our global mission is: Educate professionals to transform their world. We do this by partnering with the world’s leading universities who want to deliver career-relevant education to professionals. Keypath Education provides a market-led & tech-focused online education solution. We set ourselves apart from other providers, thanks to our global team of education experts who provide us with a breadth of diversity and data, which allows us to respond quickly to the “Future of Work” trends. We have an unwavering commitment to the student experience, an unrivalled desire to innovate, and a drive to leave a positive mark on the world.
Keypath acts as an extension of the university’s team, keeping its brand and academic rigour intact while accelerating the growth and quality of the university program portfolio and providing an exceptional student experience through industry-leading technology. Services provided include market research, program development, marketing, student recruitment, retention, and course development.
Aside from the great perks and investment in Keypathers learning and development, it’s our culture that makes Keypath Education unique. We truly put our people first – our employees and our students. Our mantra is, “Be Bold and Do Meaningful Work.” We seek out unique challenges. We move fast by choice. We push ourselves to be lifelong learners and demand the best from one another. It’s what defines Keypath – and we wouldn’t have it any other way.
To deliver on this mission, the first thing we did was hire the best and brightest leaders in online learning. We opened offices in Melbourne, Sydney, London, Chicago, Toronto, and have virtual employees all over the world to support our university partners.
While our journey is just beginning, our team has accomplished so much already. We work with more than 30 partners worldwide, supporting 100+ degree programs, more than 2,500 students in 75+ countries. Our university partners are recognized for their academic quality, with most being regionally or nationally ranked. Also, 13 are globally ranked – a distinction given to only 3% of universities in the world.
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Note: The above statements outline nature and level of work performed by individuals assigned to this position and are not intended to be an exhaustive list of all responsibilities and skills required. All employees may be required to occasionally perform duties outside of their normal responsibilities as needed.
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