External Relations Manager

Qualifications

Undergraduate degree from a reputed institution; post-graduate certificate or further education in communications or public relations is desirable

10 years of relevant professional experience; experience in communications in a professional services environment or agency environment with a versatile toolkit and set of expertise preferred

Demonstrated ability to rapidly absorb a wide range of complex business, communications and policy issues and synthesis succinctly in written and oral form

Established track record for scaling executive visibility through multi-channel platform including speaking events, media, social media, thought leadership, etc.

Proven experience with negotiating contracts, operating under pressure and executing complex events with a keen attention to detail

Strong instincts and ability to work collaboratively across tenures and role types; ability to successfully navigate ambiguous work environments

Exceptional writing and editorial skills; ability to distill complex ideas into accessible internal and external copy

Developed sense of entrepreneurship and ability to execute

Highly results-oriented, collaborative leadership style

Willingness and ability to travel; flexibility to accommodate occasional last-minute requests

Who You’ll Work With

You will be based in our Toronto office as an integral member of the North America External Relations team. You will create and drive an external communications strategy that supports distinct themes across all Canadian office locations.

As part of our McKinsey North America Reputation team, you will report to our Director of NA Reputation and join a team comprised of geographically-focused and central North America communications colleagues. You will collaborate with various stakeholders across the firm including practice-based communications leads, client operations colleagues, firm leaders and more.

What You’ll Do

You will lead select strategic initiatives specific to the Canadian communications/business agenda.

You will advance the visibility for Canadian leaders by creating and executing against external opportunities (media, speaking opportunities, partnerships, etc.). Some of your activities will include working with a third party PR agency to coordinate opportunities, working directly with Canadian partners to radiate expertise and thought leadership, vetting and coordinating third party sponsorship opportunities, reputation management and in-person and virtual event development and support.

You will drive communications and marketing efforts for our priority Canadian themes. You will develop a radiation plan for each theme and this will involve collaborating with the content expert team and local leaders, coordinating across various initiatives at the firm, and elevating the topic to apply to the workforce and society at large.

You will be an integral thought partner and collaborator to the broader North America Reputation team, working together on a range of activities that may include any of the following: crafting a multi-channel promotion plan for a specific report launch, executing major events, developing new program concepts and bringing it to life. You will share insights that engender trust and confidence among those with whom you collaborate with, ranging from teams of consultants to communications peers to leaders within the firm or our communities. You will serve as a key stakeholder in regional or team meetings and initiatives.

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